Christian Herbie Clarke

As a Project Director and Grant Administrator with expertise in award administration, I steward a portfolio of $5M+ annually across federal and state grants, private contributions, local funds, and matching funds. I write, secure, manage, and report awards under strict agency and funder guidelines while helping leverage $67M+ in preservation, cultural development, economic development, construction, recreation, and revitalization across six counties of the Mormon Pioneer National Heritage Area.

I have directed multi-year initiatives for the Mormon Pioneer National Heritage Area and the Mt. Pleasant Main Street Program, and served as coordinator for the statewide Utah Main Street Program, where I oversaw 16 cities and towns across the organization. I work effectively in in-person, hybrid, and remote arrangements and have managed complex portfolios and cross-sector collaborations with strong coordination, communication, creative production, and accountability.

My expertise spans the full grant lifecycle, stakeholder and nonprofit administration, large-scale budget oversight, creative direction, digital design, web development, media, instructional design, and applied AI in operations and creative production. That work ties together organizational leadership, project management, AI development and integration, design, technical delivery, and communications. See Experience

I use human-in-the-loop AI to support planning, drafting, compliance, budgeting, documentation, and reporting, and I apply the same approach across communications, graphic design, web design and development, mapping, visual documentation, public-facing reports, and digital storytelling for clarity, consistency, accessibility, and impact. I also design and build custom local and web-based software tools to automate work across grant administration, social media management, reporting, and creative production.

I use AI as part of an iterative creative process with human review. I don't use AI to replace my own taste, skill, or craft. My AI work includes prompting and prompt engineering, AI image, video, and audio, multimodal content, visual storytelling, concepting, mockups, motion graphics, web design, AI-assisted coding, LLM and multimodal APIs, and finished production assets.

I have guided partners and collaborators on how to use AI tools for basic and advanced creative, administrative, research, and production needs. This includes helping people understand what the tools are good for, where they are risky, and how to build practical review steps into the workflow. I'm good at explaining complex tools in simple ways and helping people new to AI adopt it in practical, useful ways.

For a full skills breakdown, see herbiecreative.com/CV/#skills.

Through Herbie Creative, I run my own studio. I create art, brand, campaign, web, social, motion, and visual design content for clients and collaborators. That work often starts with a brief or idea and moves through research, concepts, prompts, mocks, revisions, production, testing, and final delivery.

As a Creative Technologist, Developer, Designer, and Interdisciplinary Artist, my practice integrates digital and traditional art, installation, fabrication, graphic design, illustration, web design, interactive media, and generative AI workflows across leading AI tools, multimodal models, and API-based workflows, including Gemini / Google AI, Grok (xAI), ChatGPT / OpenAI, Claude (Anthropic), and related tooling.

My work spans animation, children's books, paintings, websites and apps, scientific study graphics and visuals, illustrated publications, poetry, and multimedia storytelling. I work across image, video, audio, text, code, and interactive systems. Generative AI is a big part of my process, with a repeatable, iterative creative practice built around review and refinement. This work has been exhibited nationally in Utah, California, and Illinois at the Walt Disney Family Museum, Springville Museum of Art, Alma Gallery, and more.

My work includes research publication design and AI-related visual work with James Evans, collaboration with Maureen O'Hara Ure, and study with Jason Salavon and Edward Bateman. I have also contributed to large-scale fabrication, design, and installation projects for Nike, WNDR Museum, SMART Museum, Capital One, Beverly Center Mall, DICK'S Sporting Goods, and film and television productions. See installations at herbiecreative.com/CV/#installations.

Recent work for Jeannie Evans included a full public-site revamp with major SEO and usability improvements; reels, posts, graphics, and ad creative; multi-channel analytics; and custom tools built with LLM and multimodal APIs and prompting and prompt engineering. AI-assisted production, content iteration, API-connected tools, and editorial review produced measurable growth across tracked social channels. For methodology, source data, and representative metrics, see herbiecreative.com/CV/jeannie-evans-campaign/.

My background is strongly rooted in studio art and design. I studied Painting, Digital Art, and Machine Learning at The University of Chicago (4.0 GPA), and earned a BFA in Studio Art from the University of Utah (3.8 GPA, Honors at Entrance Scholarship).

Alongside my creative and technical practice, I have served as an educator and community leader, teaching studio art, mentoring students, and building exhibitions and programs through Southspace on the UChicago campus. My work has been recognized through academic research grants and public and private funding awards. I deploy on cloud platforms (Google Cloud Platform, AWS, Firebase) and build generative AI tools for content, analytics, dashboards, design, and workflow systems. See Exhibitions · See Portfolio · See Awards